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All about Printing Labels
Labels are pieces of material (whether it’s paper, cloth, metal, etc.) that are attached or stuck to products so the consumer can have information on that product. Label printing is either applied on a roll or on a sheet of the material.
Label printing can be used as tags to introduce to your clients and prospects your product. It identifies your product from other products in the market that these labels are also utilized to make one’s business recognized and identified.
There are many types of labels used – asset/tags, laser, inkjet, security, to name a few. And the way they are attached to the product is also varied: with adhesives that are activated when heat is applied; with rivets; shrink wraps; sewing; with a yarn; pressure sensitive adhesives – the list goes on.
The best thing about these labels is that they are durable. They can last a long time – long enough to keep your name at the forefront of your clients’ minds. These days, technology is so advanced to keep your labels fade-resistant. You can use them in any weather or climate condition without having to worry about fading.
Unfortunately, the process of label printing is not often environmentally friendly. Companies engaged in printing labels use presses that require high amounts of electricity usage, not to mention inks that are made from petroleum products. These things are indeed disruptive to our environment. Hence, many would argue that printing labels should not be allowed.
The good news is that many printing companies have created their own system to reduce if not totally eliminate the impact they have on Mother Nature. They put in place certain provisions that will help them provide consumers with the most eco-friendly label products in the market. Here are some ways they have implemented to help reduce the destructive effects of printing these labels:
1-Printing equipment and presses, especially the digital ones, use wind to power them. Hence, a big reduction on the amount of electricity used by these companies. In fact, many of these companies have set their goals to achieve 100% wind or solar powered equipment and lighting to further diminish the negative impact to the environment.
2-They use water-based inks instead of those petroleum-based. Not only is this helpful to the environment, but also safer for those technicians and operators who regularly handle these inks. As you may well know, most of these petroleum-based inks contain toxins which can be very harmful to the people as well as the soil after these printed papers are disposed of. With the use of water-based inks, the preparation process also takes much faster, thus, reducing wastage.
3-Some printing companies also offer recycled paper to print these labels on. Nowadays, recycled papers have been made to look fashionable that any company using the paper would be eco-friendly without losing the quality look.
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For more information, you can visit this page on label printing
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Durable denim: jeans and the economy
As with any recession, where there are losers, there are almost always winners too. Whilst the clothing industry on the whole has been adversely affected by the worldwide economic decline, denim jeans have reportedly fared a lot better.
As purse strings tighten, the public’s sense of style hasn’t exactly been put on the back-burner, but achieving more ‘bang for your buck’ has been a key underlying philosophy. This is perhaps why denims have continued to perform well in comparison to other garments, given that jeans are more durable and last longer than lighter-weight material.
The jeans industry is very competitive with countless new brands joining the vast list of already-established labels in the past few years. Having such a large number of brands to choose from also means that consumers have their pick from stylish top of the range denim trousers, to practical ‘wear at work’ types that really won’t break the bank.
Among the classic brands that we’ve all grown to love, Levi’s are probably the most widely identifiable makes of jeans. They are named after Levi Strauss, a German-Jewish man who immigrated to New York in 1847, and then subsequently set up a denim clothing firm in San Francisco in 1853.
It wasn’t until the 1870s when Levi Strauss joined forced with a Nevada tailor called Jacob Davis that the true durable denim innovation came about. Together, they patented the process of inserting metal rivets on the stress points on waist-high overalls, which were known as ‘jeans’ at the time. Levi Strauss opted for denim fabric on these aprons and put his own name on the product.
By the 1950s – perhaps due in part to silver screen icons such as James Dean – demand for denim trousers (or more specifically, ‘Levi's jeans’) exceeded the interest in denim waist overalls. As with anything in life, where there’s demand, supply isn’t normally far behind and Levi’s were joined by a number of other denim producers and the jeans industry has gone from strength to strength ever since.
Mens jeans come in all shapes and sizes, from skinny all the way through to flared, and popular culture movements such as punk and grunge have been influencing the ‘in styles’ for decades.
However, whilst style will always be important for many denim wearers across the globe, it’s their durability and ruggedness that has been chiefly responsible for their sustained success. With a myriad of brands and price tags, the economic downturn has helped to demonstrate more than ever that people simply love denim.
About the Author
Andrew Regan writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.
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